Demand Generation Specialist

Job Position: Demand Generation Specialist

The Role

As our new Demand Generation Specialist we welcome you to guide, support and execute SODAQ’s demand generation strategies for tracking product lines such as the TRACK, SMART LABEL and AIR. You create campaigns for a variety of channels and analyze the results and adjust accordingly for improved performance. In addition, you are responsible for the first qualification of incoming leads, to make sure we are targeting the right audience – and learn from them. This role is part of our Marketing team and collaborates closely with our Sales team.

The Details

In the development of a highly strategic digital advertising approach and to optimize the use of our CRM and marketing automation, we are excited to have an opening for a skillful and proactive member of the Marketing team. This role requires experience with researching and owning our different customer personas and challenges to discover new ways to find and to engage them with our offering. It’s in your nature to challenge the status quo and like to try new initiatives and unconventional ways of delivering the right message to the right audience.

As a part of the Marketing team, you’ll report to the Marketing & Impact Manager and align the focus and activities with our Sales Director. As SODAQ’s team is international and serving clients worldwide, your job requires at least a good level of English and Dutch.

What you bring to the team

  • At least 1-2 years of experience in marketing analytics, marketing automation software and CRM
  • Experience measuring the effectiveness of demand generation efforts at each level of the funnel
  • Exceptional analytical skills to sift through information and data
  • Tech savvy and entrepreneurial
  • Understanding different customer profiles and ways to approach them
  • Excellent verbal and written communication skills in both Dutch and English
  • A proactive, solution-driven mindset
  • Clear logical thinking with attention to detail

What we offer you

SODAQ is a young, dynamic and innovative company. We have grown into a team of approx. 45 professionals who are passionate about our vision and mission. We offer a motivating, entrepreneurial and social work environment. As a Demand Generation Specialist you will enjoy freedom and autonomy in managing your activities and you will be able to provide direct value through your own effectiveness.

  • Salary based on your experience
  • 26 vacation days (next to 25 vacation days, you get a day off on your birthday)
  • A pension plan
  • Windows laptop or monthly fee when using your own laptop
  • Lots of responsibility, challenging work, and friendly colleagues
  • Travel allowance for public transportation (we don’t find lease cars that world-friendly)

At SODAQ we are currently working on professional development plans for our people and offer the opportunity to continue learning through training and courses.

Interested?
Then please feel free to send your resume and motivation letter to Stephanie Zumbrink (stephanie.zumbrink@sodaq.com). For further questions don’t hesitate to contact us.

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