World-friendly solutions to solve the challenges the world is facing
Who We Are
We specialize in creating low-power tracking & sensing solutions and powering them with the energy we harvest from the environment. With our solutions, we aim to tackle some of the biggest challenges our world faces. Over the last decade, we have undergone considerable growth as a company, and are now composed of a multidisciplinary team of experts across our core competencies in hardware, software, and industrial design. As we have continued to develop our offering and portfolio have become more extensive and we now offer a multitude of products and an engineering service to create custom development projects.
We are committed to crafting the future of IoT in an impactful way. It’s predicted that by 2050 a total of 100 billion connected smart devices will be in circulation. The AA batteries required to power these devices would fill approximately 500 Olympic-sized swimming pools. To reduce this number, we started by harvesting energy and making our devices low-power so they would require fewer batteries over their life cycle. We then saw an IoT world entirely without batteries and began implementing supercapacitors to power our hardware, effectively eliminating lithium-ion batteries from our solutions.
Now, with our new and improved world-friendly vision, we are ready to do much more.
Mission
The world is facing challenges that require our collective efforts to solve and we have made it our mission to make IoT part of the solution. Our client’s need to increase efficiency and meet sustainability objectives provide us with a unique possibility to offer solutions that include responsible sourcing, planned permanence (devices designed to last), energy harvesting, and end-of-life refurbishments. Our drive for creating products and services that are world-friendly will play an increasingly important role in improving efficiency, reducing waste, and mitigating risks in our client’s business cases, which on a global scale create a compounding positive impact.
History
Standing for Solar Powered Data Acquisition, SODAQ started in 2013 offering weather stations across Africa. The necessity for communication solutions in remote areas combined with sensors turned into one of the first Internet of Things (IoT) solutions globally. Our devices are always based on low power and sustainability, from day one. Nothing in this regard has changed except the size of our operation and the number of IoT solutions, projects, and products.
About Our CEO
With three decades of experience in sales, Robbert has been leaving his mark at SODAQ since he joined the company in 2020. His passion for innovation and transformation helped SODAQ adopt a new direction focusing on using advanced technologies to revolutionize supply chain efficiency. Robbert’s vision and leadership propelled him from Commercial Director to CEO in 2023, cementing his ability to drive change and make a significant impact on the IoT Industry.
"Make every day count!"
Who we are
Jan Willem Smeenk – Co-founder & Senior Solutions Architect
A true Internet Pioneer ahead of his time. As the co-founder of Booking.com, Jan Willem drives to revolutionise the IoT industry. Bringing the first internet connection to Tanzania, his innovative spirit didn’t stop there: and he began deploying solar-powered weather stations across rural Africa, creating one of the world’s first IoT solutions.
Robbert Woltering – CEO
With three decades of experience in sales, Robbert has been leaving his mark at SODAQ since he joined the company in 2020. His passion for innovation and transformation helped SODAQ adopt a new direction focusing on using advanced technologies to revolutionize supply chain efficiency. Robbert’s vision and leadership propelled him from Commercial Director to CEO in 2023.
Michael Advocaat – CFO
As SODAQ’s CFO with a proven track record of success, Michael leverages over two years of experience as an M&A analyst with MAHLER Corporate Finance and as a Finance Manager for Basetime to provide a unique blend of financial acumen, strategic vision, and leadership that drives growth and profitability.
Ollie Smeenk – Co-founder & Project Sales Director
Ollie, SODAQ’s co-founder, started his IoT journey by deploying solar-powered weather stations in rural Africa. Ollie’s passion for utilizing technology for good underpins his core vision to enable customer business cases that create economic and environmental benefits while creating non-wasteful electronics.
Our stakeholders
Paul Veger – Board of Supervisors
Paul Veger is an accomplished entrepreneur and Angel Investor with an impressive 35-year track record of founding and successfully expanding the software company Decos. With a solid foundation in Computer Science and a deep-rooted understanding of the industry, Paul brings invaluable expertise to SODAQ, providing exceptional support in finance, growth, and technology development.
Are you interested in Paul’s activities related to SODAQ and potential advancements in our technology and product ranges? Feel free to follow Paul’s LinkedIn profile for updates.
Niels Schallenberg – Board of Supervisors
Niels Schallenberg is a highly skilled corporate executive with extensive experience in overseeing large-scale industrial projects. He has successfully led teams of over 5000 people in renowned companies such as Royal Haskoning DHV and Arcadis. With a background in Industrial Engineering and Management Science, as well as a history of serving in Supervisory Board roles, Niels brings valuable expertise to SODAQ. His areas of support include strategy development, operational efficiency, and the formulation of business models for corporate accounts.
Interested in Niels’ activity surrounding SODAQ and possible advancements in our technology and product ranges? Drop Niels’ LinkedIn a follow!
Who we work with
Careers
If you care about a sustainable future, are eager to make a mark on the industry at every level, and are passionate—you sound a lot like us. Ambition, creativity, passion, and equality are what drives our team. We believe that happy employees are great employees, so we ensure a welcoming workplace. With unlimited opportunities for personal and professional growth, SODAQ welcomes you.
