The story behind Smart Label, the world’s thinnest shipment tracker

Imagine a smart tracking device that delivers location-specific, supply-chain data on demand. Now picture that same device, but paper-thin. That is the Smart Label, the world’s thinnest shipment tracker, invented and designed by SODAQ Engineering. The actual story behind the Smart Label starts in 2018, when SODAQ’s founder and co-founder of Booking.com, Jan Willem Smeenk, […]

TRACK line welcomes BLE Beacons to streamline closed-loop supply chains

SODAQ BLE Beacon

HILVERSUM, JULY 14, 2022 –SODAQ is welcoming a new Bluetooth-compatible solution to its portfolio of asset tracking devices, the SODAQ TRACK BLE. This solution is an addition to the existing TRACK line, including the TRACK Active and Solar, used to individually track valuable assets through global supply chains. The TRACK BLE offers an additional tracking […]

SODAQ Webshop Closing July 31st, 2022

After almost a decade of providing development boards, low-power kits, and other IoT hardware to engineers around the world, on July 31st we will be closing the SODAQ webshop. It’s the end of an era, as the webshop has been part of SODAQ since the inception of the company. However, this change marks a momentous […]

SODAQ Announces Sustainability Aspirations with World-friendly IoT

May 5, 2022 – HILVERSUM, NL. SODAQ is announcing the expansion of its focus on impact and sustainability. Since its first solar-powered weather station in Africa, the Netherlands-based company SODAQ has continued developing technology with a positive impact. With the growth of the company, the creation of responsible tracking & sensing devices has become increasingly […]

Infrastructure and traffic: From offline to online

Infrastructure and traffic: from offline to online At SODAQ, we value investing in good long-term partnerships. A great example of this is Mobility Sensing, the joint venture we founded in 2016, together with Tom van de Ven. The aim of Mobility Sensing is to bring infrastructure, such as bridges and streets, online. We spoke with […]

The benefits of Open Source: Interview with SODAQ and DDC

The benefits of Open Source: Interview with SODAQ and DDC “We’re in a time where the world is burning. The planet is dying and we don’t have time for everyone to reinvent the wheel. We need to stop developing things by ourselves in our basements and start collaborating. Otherwise, we’ll never make it.” These are […]

IoT For All Podcast with SODAQ’s Ollie Smeenk

IoT podcast Ollie

Energy Harvesting and Future of Sustainable IoT SODAQ CEO Ollie Smeenk joined the IoT For All Podcast, to discuss the sustainable IoT space and some of the biggest technologies enabling it. Ollie shares the evolution he’s seen IoT and the sustainable IoT front undergo so far, including some of the most impactful technologies, like energy […]

SODAQ CEO Ollie Smeenk Reflects on Companies 2021 & Shares Vision for 2022

Fresh into 2022 SODAQ CEO Ollie Smeenk took the time to reflect on 2021 and share his vision for the company in the new year. Brief Summary In 2021, SODAQ grew by 25%, brought on two big clients in Qualcomm and XiltriX, launched 4 products (two of which are batteryless), and have 20 running pilot […]

The Things Conference: SODAQ Chief Architect Keynote Presentation

The Things Conference Jan-Willem

SODAQ’s Chief Architect Keynote Presentation For TTN’s The Things Conference SODAQ Chief Architect Jan Willem Smeenk, was invited by The Things Network  to take the podium as a keynote speaker at their virtual event “The Things Conference – Logistics Edition”. The topic of Jan Willem’s keynote was “Autonomous, Battery-less, Tracking Devices: Technological advances that allow […]

Michael Advocaat Ascends to Finance Manager

Finance Manager Mikey

Meet SODAQ’s New Financial Manager: Michael Advocaat After 1 year at the company, we’re thrilled to announce that Michael Advocaat (27) has made the jump to SODAQ’s senior management as finance manager. While the transition has only recently been made official, over the course of the last months he has gradually been taking over SODAQ’s […]